I know ... it hurts ... I'm sorry.
What's worse ... no one wants your mortgage ... or your auto loans ... or your CD.
What consumers WANT is:
- Fewer miles...
Segmentation is everywhere. It's why we have 300 TV channels (and nothing on) and the reason for hundreds of magazines on the shelves.
As qualified marketing...
The Moment of Truth
A customer enters your branch … they stop, and scan the lobby, taking note of the décor and atmosphere. They then stride up to an...
Greetings...
This weekend, I was helping my 17-year old son with a physics project-- building a bridge from toothpicks.
The project is an interesting dilemma...build...
With Easter in 2 days, I thought I would let you know some fun facts about PEEPS Marshmallow Candies...
- In 1953, it took 27 hours to create one PEEPS...
FADE IN
ANY BOARD ROOM IN ANY FINANCIAL INSTITUTION
It was a dark and stormy day when a CEO called an emergency meeting with her management team.
CEOI'm...
With the holiday in Washington DC occurring on April 15th...the official day for filing your taxes was yesterday, April 18th.
(for the history buffs out...
Greetings...
I LOVE Spring....have I told you that before? Spring is the perfect season...its fresh, everything is vibrant, people are excited and, of course,...
Its the best time of the year....the closing rounds of March Madness and opening day of baseball!
This past week, I spent the entire week immersed in baseball!...
I look around and see people going for walks, kids outside playing, plants and flowers starting to grow, birds chirping, the grass is starting to get green...