05/09/2012 11:23 am
Bruce Clapp
Tags: acquisition , balances , best customer , communication , customer , growth , marketing , member , product penetration , research , retention , ROI , sales , service , services per household
0 0 1 217 1240 MarketMatch 10 2 1455 14.0 Normal 0 false false false EN-US JA X-NONE /* Style Definitions */table.MsoNormalTable {mso-style-name:"Table...
03/02/2011 06:40 am
Bruce Clapp
Tags: acquisition , attrition , cross-selling , J.D. Powers , life stage , research , ROI
A new J.D. Powers & Associates report on shopping and switching rates can not only justify your marketing efforts, but it should also put you on...

