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Communicating with your creatives

01/26/2012 01:09 pm

Bruce Clapp

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Creative departments and designers in general, are a major keystone in your end marketing product. Simply put...we turn thoughts into a visualization....

The Checking Account is Dead ... Long Live the Checking Account!

01/23/2012 03:46 pm

Bruce Clapp

Tags: access , bank , checking , checking account , credit union , cross-sell , customer , marketing , member , PFI , sales

OK, checking is not "DEAD," but certainly evolving.

I've been seeing several blogs and e-discussion about the death of the checking account because...

What I really need is...

01/23/2012 07:00 am

Bruce Clapp

Tags: bank , brand , consulting , credit union , differentiate , innovation , marketing , strategic planning , strategy

Remember when...

The iPad was not a word, the iPod was a glimmer in Steve Job's eye, "tivo" was not a verb, noun or an understandable word at...

You should join us for the Brown Bag Lunch Sessions

01/20/2012 03:02 pm

Bruce Clapp

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We just finished the January installment of the Brown Bag Lunch Session. Today's topic "Top 5 Issues Facing Marketers in 2012" was moderated...

The Big Picture

01/19/2012 03:31 pm

Bruce Clapp

Tags:

One of the biggest reasons why I love graphic design is that each project is like putting together a puzzle.

Sometimes I get all the pieces right away...

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